
“Connect to Success”, a program sponsored by the U.S. Embassy, which aims to strengthen the Portuguese economy by supporting the growth of women owned businesses (“WOBs”), introduced its self-certification process and MBA consulting initiative on September 15 at the Luso-American Foundation (FLAD).

Embaixatriz Kim Sawyer, the architect of the Connect to Success program, explained that her own business in the U.S. had benefitted from a similar entrepreneurial program. She noted that self-certification is the first step to gain access to any to the program’s components. WEConnect International’s Executive Director for Europe, Maggie Berry, explained how the self-certification process works. Self-certification for WOBs can be done online through this link: https://weconnectinternational.org/en/register/enetwork WEConnect International is an organization which helps educate, register, and certify women’s business enterprises based outside of the U.S.
Ambassador Robert Sherman highlighted the importance of this project as a means to strengthen the Portuguese economy, and appealed for more corporations to join the corporate consulting program, adding that a greater number of mentors will allow for more WOBs to be supported.